In my last post I talked about creating Pop Up forms as a simple way to Grow Your Email List for Free. The above form is a simple yet effective example.
Now let's have a look at some of the things to consider when you create your own Pop Up form, but before we begin you will need one other extremely important thing.
A Bulk Emailing Platform
You'll need a Bulk Emailing platform aka Email Marketing Software to automatically capture visitors details; there are great platforms which start out with free plans, such as Mailchimp or HubSpot, or you can go with one of the many paid options.
See PC Magazine's list for Best Email Marketing Software for 2020, which includes free and paid options.
11 Essential Things to Consider When Creating a Pop Up Form
Ok, let's get down to the juicy bits, shall we?
Follow these rules and you'll be well on the way to receiving more new customers than you can handle. Here we go:
There it is. The list looks a bit long but if you follow these rules and best practices you'll be getting new subscribers and cashing in, in no time at all.
If you enjoyed this post and got some good juicy bits out of reading, please feel free to share or leave your comments.
Have you ever checked your website analytics and thought "Wow" lots of people have visited my site but my level of sales "just don't cut it?"
Well, there may just be 2 very simple things that you're not doing, which can create the potential to grow your sales ten-fold. And by simple, I really do mean Simple.
Do you ask the question?
What question is that? Ok, here's the answer...
"Do you consent to us sending you marketing material from time to time?" Defaulted to "YES".
Make it Part of your Checkout Process
If you sell online, this is a very simple thing you can do as part of the checkout process.
All you need to do is to include a checkbox with the boxed already ticked "YES", and since the question is defaulted to "YES", customers hardly ever untick the checkbox.
Pop-up Forms gets you potential customer details
How frustrating is it, when you can see many visitors every day hopping around your website and there is no way for you to know who they are and how to contact them?
Yes, it's Extremely Frustrating!!!
And the thing is, many visitors who arrive at your website are interested in what you have to offer, but they're not quite ready to buy, just yet.
If only, you had the opportunity to talk with them, to turn them from stone-cold, to luke-warm and then hot and steamy, you just know you could turn them into a customer.
Creating a simple Pop-up form allows you the opportunity to do just that!
Pop-up forms, aka "Opt-in form" or "Sign-up form" are a great way to obtain visitors contact details. Their first name and email address is all you need. Once you have these basic details and their permission for you to contact them, you can quite happily market your products and services to them.
Of course, you do need to include the necessary disclaimers confirming that you won't use their information for any other reason than what you stated.
Create an Incentive with Pop-Ups
Potential customers will only part with their precious details if there's something in it for them, so you need to create an incentive.
Some quick ideas may include:
Here's a very simple and effective example of a Pop-up form which "hits the mark".
Free shoes? Now, who can resist free shoes?
To learn more about Pop-up forms and what to do next, once you receive a potential clients' details, take a look at this blog. The 11 Most Essential Things to Consider when Creating a Pop-Up form.
A Hassle-Free Service for Business Owners
Web Content Writing was created as a hassle-free copywriting service and information tool for businesses, like yours.
Through my high-quality copywriting service, I help businesses to attract more customers to their website and other online media, plus you'll also find useful information and tips through my blog. The tips are free, so why not take a look see. You just might find some gems that you can use to maximise peoples attention and get them to stay longer, once they actually arrive at your website.
Dedication to Creating Great Content Takes Time
Businesses take time to set up, to get established and to grow over time. To build your customer base and followers, and to continue to grow well into the future, it really does takes a lot of dedication.
Regardless of how mature your business is, its vitally important to commit to creating new content on a regular basis to attract new customers. It's also highly important to ensure your efforts give you the best bang for your buck.
Ongoing and regular content continues to do both; bringing you new customers and providing great value for your dollars.
Over the years I've managed my own websites, online businesses, Facebook Pages, Pinterest accounts and more, and still do. Keeping all these things up to date all take time and can be difficult to maintain, especially while being so heavily involved in the day-to-day operations of your own business.
So, when I say that I understand what you're going through in your own business, I really do mean it!
You Can't Know and Do Everything
In the beginning, much of the time I managed doing most things by myself with Zero Outsourcing, but taking that approach meant that it took much longer to build my businesses from the ground up. Eventually, I had to utilise the skills of others; skills that I didn't possess myself, or skills that I didn't have enough time to learn.
Maximise your time and effort around your own expertise, and outsource the rest.
Time!!! Is There Ever Enough?
Utilising the skills and expertise of others means that more complicated and time consuming tasks, which don't come naturally to you, can be completed more efficiently and with a lot less hassle, rather than trying to do everything yourself.
By the way, I still Outsource for my own business on occasion when I find it necessary to do so. And, so should you!
So, there you have it.
Web Content Writing was created for YOU so you can "Get The Word Out" about your business with much more efficiency, allowing you to concentrate in the things that you're great at....spending time talking to your customers.
Not stuck in front of your computer writing copy.
If you want a hassle-free copywriting service for creating engaging and customer attracting content, then you know what to do...contact me.
Let's talk and discover what we can achieve together. Reach me at my Contact Page.